While the media maybe championing data as the answer to the great mystery of understanding consumer behavior, our recent survey reveals many clients think psychology offers better insight and value than data. Of course, together they make a great pair.
Posts Tagged: NLP
Does hard data really tell us how consumers behave? And why? Can it predict how to make your ads more effective? Or can it actually give us the wrong message?
Everyone’s got a prediction or two (or 13) for 2013. Of course if the Mayans are right we won’t make it to Christmas, but assuming they are wrong here’s my few.